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“It takes 22 times to changes old habits into innovative practice.” This is a scientific wisdom.
It takes you 22 times to let an old habit go and make a new innovative step. This applies as well to people as to organisations that work with email marketing.
You need 22 Times to make a good step forward. With 22 Times you can achieve optimisation quickly and easily with your email potential. This is done, not by reinventing the wheel, but with organisation-specific learning, which we identify with, for example, our email scanning. You may learn on three levels:
* optimisation: improving existing campaigns, tactics ...
* organisation: specifically to improve and make adjustments to some parts of your organisation
* innovation: some entirely new features whereby existing concepts are not necessarily stuck to.
Although change is not a target in itself, by optimising a lot may be gained and this is especially so in email marketing.
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